Effective date: January 1, 2025 · Last updated: June 4, 2026 · Operated by: RF Media Holdings LLC, Philadelphia, PA
This Privacy Policy explains how FitnessAdvisor, operated by RF Media Holdings LLC (“we,” “us,” or “our”), collects, uses, and protects information when you visit fitnessadvisor.co (the “Site”). By using the Site you agree to the practices described in this policy.
Information We Collect
Information you provide directly
We collect information you voluntarily provide to us, which may include:
- Contact information — name and email address if you contact us via our contact form or subscribe to our email list
- Communications — the content of any messages you send us
We do not currently operate a user account system. We do not collect payment information — all purchases are processed directly by third-party retailers through affiliate links.
Information collected automatically
When you visit the Site, certain information is collected automatically through standard web technologies:
- Log data — your IP address, browser type and version, pages visited, time and date of visit, time spent on pages, and referring URL
- Device information — device type, operating system, and screen resolution
- Cookies and similar technologies — see the Cookies section below
- Analytics data — usage patterns and site interactions collected via Google Analytics
How We Use Information
We use the information collected for the following purposes:
- Operating and improving the Site and its content
- Responding to your enquiries and communications
- Sending editorial newsletters or content updates if you have subscribed (you can unsubscribe at any time)
- Analysing Site usage to understand how visitors engage with our content
- Detecting and preventing technical issues, spam, or abuse
- Complying with applicable legal obligations
We do not sell your personal information to third parties. We do not use your information for automated individual decision-making.
Cookies
The Site uses cookies — small text files stored on your device by your browser. We use the following types of cookies:
You can control cookies through your browser settings. Note that disabling certain cookies may affect Site functionality. For more information on managing cookies, visit allaboutcookies.org.
Affiliate Links and Third-Party Websites
The Site contains affiliate links to third-party retailers. When you click an affiliate link, you will be directed to a third-party website. We may receive a commission if you make a purchase through these links, at no additional cost to you.
We have no control over the privacy practices of third-party websites. When you leave our Site, we encourage you to review the privacy policy of any website you visit. Our Privacy Policy applies only to fitnessadvisor.co.
Our affiliate partners currently include Skimlinks (and the networks it connects to), Rakuten Advertising, and CJ Affiliates. These networks use tracking technologies to attribute purchases to our referrals. For more information on how these services handle data, please consult their respective privacy policies.
Google Analytics
We use Google Analytics 4 to analyse Site traffic and usage. Google Analytics collects data including pages visited, session duration, device type, approximate geographic location (country/region level), and referral sources. This data is aggregated and does not personally identify individual users.
Google’s data collection and use is governed by Google’s Privacy Policy. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
Data Sharing
We do not sell, rent, or trade your personal information. We may share information only in the following limited circumstances:
- Service providers — we use SiteGround (web hosting), Google (analytics), and email service providers who process data on our behalf under appropriate data protection agreements
- Legal compliance — if required to do so by law, court order, or governmental authority
- Business transfers — if RF Media Holdings LLC is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via a prominent notice on the Site of any change in ownership
- Protection of rights — to protect the rights, property, or safety of RF Media Holdings LLC, our users, or others
Data Retention
We retain personal information for as long as necessary to fulfil the purposes described in this policy, unless a longer retention period is required by law. Email list subscribers’ information is retained until you unsubscribe. Contact form submissions are retained for up to 24 months. Analytics data is retained in accordance with Google Analytics’ standard retention settings.
Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access — the right to request a copy of the personal information we hold about you
- Correction — the right to request that inaccurate information be corrected
- Deletion — the right to request deletion of your personal information, subject to certain legal exceptions
- Opt-out of communications — the right to unsubscribe from any emails we send at any time, using the unsubscribe link in every email
- Data portability — the right to receive your data in a structured, machine-readable format (where technically applicable)
To exercise any of these rights, contact us at info@rfmediaholdings.com. We will respond to all requests within 30 days.
Children’s Privacy
The Site is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided us with personal information, please contact us immediately at info@rfmediaholdings.com and we will delete it promptly.
Data Security
We implement reasonable technical and organisational measures to protect your information against unauthorised access, loss, or misuse. These include SSL/TLS encryption for data in transit, secure hosting through SiteGround, and access controls limiting who can access site data. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete your personal information, and the right to opt out of the sale of personal information. We do not sell personal information. To exercise your CCPA rights, contact us at info@rfmediaholdings.com.
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date at the top of this page. We encourage you to review this policy periodically. Continued use of the Site after any changes constitutes your acceptance of the updated policy.
Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
- Email: info@rfmediaholdings.com
- Company: RF Media Holdings LLC
- Location: Philadelphia, PA, United States
